Becoming the Owner of a Family Business

diaz_foods.jpg

René encountered stressful times in the early years. When he and his employees made their rounds of deliveries, they always carried bank deposit slips with them to get to the bank quickly to deposit the payments they would collect from their customers. René points out that, “The financial challenges of cash flow and access to capital, is something that always stays with you.” Although Díaz Foods didn’t always have a business plan, René learned well from his father. “My father knew the importance of understanding your market, and the needs of your customers.”

Read Full Article

Georgia State Announces Recipients of Annual Distinguished Alumni Awards

The Georgia State University Alumni Association will present its top honor, the Distinguished Alumni Award, to five outstanding graduates at a dinner on Friday, Oct. 4 at The Southern Exchange at 200 Peachtree St.

“True leaders in business, in education and in their respective communities, this year’s Distinguished Alumni Award honorees embody The State Way and exemplify the innovation and grit that define Georgia State University,” said Christina Million, associate vice president and executive director of the Georgia State Alumni Association. Read More

Rene-Diaz_DAA-300x200.jpg

Sazón 2018 Cinco De Mayo – Celebrate in Savings

As we look forward in 2018 and improve the shopability of our magazine, the content we provided along with a platform for our brand partners to advertise in, we launched Sazón. We ask that you click here and see our new magazine and take advantage of the Latino Fever Savings. Promotional Period 03/04-03/31/2018.

Cleaning Made Easy. Meet AlEn USA.

NOVAMEX was founded in 1986 with a vision to market and distribute category-leading Latino, natural and organic brands to the United States and the rest of the world. The company was the brainchild of two entrepreneurial families, the Hills of Mexico City and the Fernandez of Chihuahua. Together they combined their knowledge of bottling, distribution, and creative soda development in a singular vision: to export authentic Hispanic products to the United States. Their industry-leading knowledge of the Mexican and American consumer, along with a philosophy of investing in brands through long-term, fully integrated marketing strategies have driven success and helped bring the Hispanic and natural products culture to the world. They are in search of becoming the indisputable leader of Authentic Hispanic Brands by 2025. Novamex operates with a clear purpose: “Create a Community of Entrepreneurs with a Sense of Social Responsibility, by taking the Hispanic culture to the World.”

Introducing Sazón, Our Newly Redesign Promotional Magazine

As we look forward in 2018 and improve the shopability of our magazine, the content we provided along with a platform for our brand partners to advertise in, we launched Sazón. We ask that you click here and see our new magazine and take advantage of the Latino Fever Savings. Promotional Period 03/04-03/31/2018.